The IKEA Catalogue (US spelling: IKEA Catalog) is a popular mail order catalogue published annually by the Swedish home furnishing retailer, Ikea. First published in Swedish in 1951, the catalogue is now published each summer in 55 different editions, in 27 languages for 35 countries, and is considered to be the main marketing tool of the retail giant, consuming 70% of the company’s annual marketing budget. The catalogue prints approximately 175 million copies worldwide annually, more than 3 times as much as The Bible.
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Even Jesus himself has a catalogue!
Funny Ikea Commercials
Categories: Awesome, Did you know?
